“It is what it is.” Hate the term, and I’m beginning to hate anyone who says it! #Grrr In fact, some people really dislike the term for its unhelpful vagueness… So it is what it is.įor those expecting an actual solution rather than the non-solution of it is what it is, the phrase can be especially annoying. Throughout these contexts, it is what it is is used as a kind of verbal shrug signaling resigned acceptance of an unchangeable situation. It’s also titled songs and even a 2001 film. Bush responded to an aide telling him his opponent John Kerry was leading the polls with, “It is what it is.”īesides sports and politics, it is what it is has also seen exhaustive use in business, the military, and psychology. It is what it is was noted in politics in 2004, when, according to The New York Times, President George W. Played em off field but it is what it is. Mihoces cited over a dozen examples of athletes and coaches using the phrase in that year alone. A 2004 USA Today article by Gary Mihoces, titled “It is what it is,” pointed out that the phrase had become popular in sports about losses. It is what it is picked up steam in the 21st Century. There is nothing of sham or hypocrisy in it. “New land is harsh, and vigorous, and sturdy. Lawrence used the phrase when describing the difficulty faced during frontier-era life in Nebraska: According to the New York Times, the phrase it is what it is appeared as early as an 1949 article by J.E.
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